top of page

How to Get Clients as a Freelance Web Designer in 2022


Finding clients is the best part (and sometimes the most difficult) of being a freelance web designer. Here are a few tips on how to get and keep clients without burning out. If you've tried these, feel free to add your suggestions in the comments!

How to Get Clients as a Freelance Web Designer

How to Get Clients as a Freelance Web Designer

As a freelance web designer, you need to be able to find clients. The best way to do this is by learning how the industry works and building your portfolio.

You can start by figuring out what kind of niche you're passionate about and then researching that topic. For example, if you love animals, look into creating a website for an animal rescue shelter or grooming business! This can also be helpful in terms of finding clients because it will give them more confidence in your work since they know that it aligns with their values and interests.

Once you've found your passion project (or projects), build up a portfolio of websites that showcase the type of sites possible within this niche market.

This will help land clients later when people see all the fantastic things that can be done with these products/services!

Once all this has been done, it's time for networking!

Talk about yourself with friends who may know someone looking for freelance help; send emails requesting informational meetings.

Get involved in local meet-ups with other designers who might need help getting started like yourself... there are many ways people could benefit from having someone like YOU working on their project!

Create a portfolio website.

Create a portfolio website.

You want your website to be the first thing potential clients see when they Google you. To ensure that it does, make sure it has these features:

  • An About page describes who you are and your skill set. This page should also include contact information.

  • If possible, a portfolio with some examples of your work, along with client testimonials from past projects. This should be easy to navigate so visitors can easily find the kind of project they're looking for without having to scroll through all of them at once.

  • A blog where you write about relevant industry news and topics related to freelancing and small business,

It will help build trust among potential clients and show them that you are knowledgeable in your field (and not just an empty suit).

Create a PDF document that showcases your best work.

Find events that freelancers attend — including local ones in your city — and check out online opportunities. Include a portfolio of your best work and a list of your skills, past clients, and past projects. You can also create a PDF document that showcases your best work.

Ask other freelancers where they go to network and get clients too!

Be active on social media.

Be active on social media

Social media is a great way to meet potential clients, so be active on social media, especially if you're looking for freelance work. Use social media to share your work and show your personality to build a brand. Your personal website should be your portfolio, so use it to communicate what you offer and specialize in as a freelancer.

Consider adding blog posts about relevant topics like how to find clients or the best tools for freelancers, which can help attract even more traffic from potential clients looking for someone with experience in the industry.

Start a blog

Start a blog

The benefits of blogging are many. First, it's a great way to build your brand and establish yourself as an expert in your field. By sharing your knowledge and expertise online, you're not only helping potential clients learn what they need to know about their problems but also making yourself look good.

Secondly, blogging helps you stay current on industry trends and news by providing a platform for discussing UX design or development topics. This way, when someone comes looking for advice or guidance from someone who has experience working with these types of projects, they'll find yours first because they'll have seen it linked elsewhere before reading any other blogs!

Finally, blogging gives you another place where people can see what kind of work you do best so that if anyone needs some done themselves, they may come directly to YOU instead (and hopefully hire YOU). As long as this blog is regularly updated, there will always be something new soon enough."

Use Upwork, but be wary of the clientele you attract.

You can also reach out to other freelancers on Upwork and see if they're interested in working together. If you're thinking about going this route, just make sure you're aware of the type of clients that might come with it.

For example, one writer I know was looking for an illustrator to help her create an infographic. She was particular in her requirements and even had a set hourly rate that she would pay him (she wanted him because he knew what he was doing).

This kind of collaboration is great because neither partner doubts how much work will be done, who is responsible for what task, and how much each person should get paid at the end of the day.

Network at events and be active in industry Facebook groups.

You can find out about events in your area or industry by joining a Facebook group for freelance writers and other creatives in your niche. There are also many great groups for general freelancers and business advice, so join those too!

Once you've joined a few groups, it's time to start networking! Attend local networking events or conferences related to your field (if you're unsure where to start looking for those things, ask around on the Facebook group). Make sure to connect with people with similar interests and skill sets--you never know when they might help you later on down the road.

No single strategy works for every freelancer, but there are many ways to get started finding clients.

No one strategy works for everyone, but there are many different ways to get started finding clients.

It all depends on your skills and niche. Suppose you're a web designer and you've already built some websites for clients before. It might be easier to find new clients online than if you've never designed a website.

You may also want to check out freelancer directories like Upwork or Freelancer, which have job boards where freelancers can post their profiles and services so potential clients can view them. With Upwork, there's even an option for companies to post jobs with no fees whatsoever!

But what about those who don't have as much experience as others? Or maybe they're just starting out in the field (or industry).

For example, A graphic designer who wants more experience working with people outside of school projects would need some time before they could start getting clients independently.

They'd have much less experience than someone who has been doing freelance work full-time since graduation!

However: That doesn't mean they shouldn't give themselves time; after all: there really isn't any other way around this problem except trial and error until something sticks (but we'll talk more about this later).


The best way to get new clients is to be everywhere. Instead of looking for people specifically looking for designers, they will come to you. When they reach out, you have a much better chance of getting work done (since the workflow will be easier). This prevents your freelance work from becoming a full-time job in itself.


Subscribe to get exclusive updates

Thanks for subscribing!

Film Student
chatgpt book
bottom of page